Watch the full interview here!
GD: Behind the Brand - Anytime Fitness Engadine
Posted by Gym Direct, 16th July 2024
GD Behind the Brand: Unveiling the Heart of Anytime Fitness Engadine
Welcome to the first interview of our new series, GD Behind the Brand, where we dive deep into the stories, passions, and people behind some of the most inspiring gyms around. Today, we're thrilled to sit down with Jennifer McDonald, the dynamic franchise owner of Anytime Fitness in Engadine. Jennifer has been at the helm since 2012, and her journey is nothing short of inspiring.
From Passion to Profession
Jennifer's journey into the health and fitness industry began at a young age. A naturally active person, she found herself drawn to gyms from the age of 16. Meeting her husband Pete, a PE teacher turned strength and conditioning coach, further cemented her path in fitness. Jennifer shared how their combined passion and expertise led them to open their own Anytime Fitness franchise.
"We looked at lots of different brands, but what sold us on Anytime Fitness was the quality of the equipment, the freedom the franchisors gave us, and the sense of community we could build."
Adapting to a Changing Industry
Over the past 12 years, Jennifer has witnessed and adapted to significant changes in the fitness industry. What started as a simple gym setup has evolved into a comprehensive fitness hub offering personal training, group classes, and specialized events like triathlon training and the High Rocks competition.
"The industry is saturated, but by staying on the cutting edge and being passionate about what we do, we've managed to keep Anytime Fitness Engadine thriving."
Building a Community
One of the key factors behind the success of Anytime Fitness Engadine is the strong sense of community Jennifer has fostered. She emphasizes the importance of creating a welcoming environment where everyone feels they belong, regardless of their fitness level or background.
"I've been here every day for the last 12 years, greeting members and building relationships. This consistency has created a loyal and thriving community."
Overcoming Adversity
Jennifer's journey hasn't been without its challenges. In addition to navigating the difficulties of the COVID-19 pandemic, she also battled non-Hodgkin's lymphoma. Her resilience and positive attitude during these times are truly inspiring.
"What doesn't kill you makes you stronger. Going through cancer and COVID has only reinforced my determination to keep going and to support my community."
Watch the full interview, below. Don't miss out on exclusive insights from top gym owners!
Jennifer McDonald's story is a testament to the power of passion, resilience, and community. Under her leadership, Anytime Fitness Engadine has become more than just a gym; it's a place where people of all ages and fitness levels can come together, feel welcomed, and achieve their fitness goals.
Stay tuned for more inspiring stories in our "GD Behind the Brand" series, where we'll continue to explore the people and passion behind your favorite fitness brands.
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