Welcome to the Lions Reward Club!

A free loyalty program especially created for our Gym Direct customers.
Recieve discounts, free gifts and more exclusive offers for shopping with Gym Direct!


Gym Direct is one of Australia's leading providers of gym and fitness equipment. Up and running since 2007, our objective has always been to provide quality products at competitive prices! We're continuously expanding our range and enhancing our service to ensure our customers receive the best value.

Shopping with Gym Direct as a Lion Rewards member means you get rewarded with 1 point for every $1 you spend. As you collate points you get to enjoy rewards such as discounts, gifts, exclusive offers & more!

Earn Points

As a Lion Rewards Club member, you can earn points every time you shop with us at Gym Direct. For every $1 you spend on a purchase with Gym Direct you become 1 point closer to receiving a reward. You can also earn points for activities like referring a friend or writing a product review!

1 point per $1

Make a purchase

+ 1800 Points

Follow us on Instagram

+ 100 Points

Like us on Facebook

+ 200 Points

Refer a friend

+ 200 Points

Birthday discount

+200 Points

Sign up to our mailing list

Use Points

As you earn points you will unlock different rewards from $5 vouchers to $50 gift cards! You can check how close you are to getting a reward by clicking the Get Rewards tab in your Lion loyalty account.

Tier Benefits

There are 4 different tiers in the Lion Rewards Club. Each new Lion membership starts at the bronze tier and as you move up into the next tier, it becomes quicker and easier to earn points, claim discounts and rewards. Once you reach a tier you can enjoy the amazing benefits for a full 12 months!


Purchases under $300

1 point per $1 spent

+200 points on your birthday


Spend $300 - $999.99

1 point per $1 spent

+250 points on your birthday


Spend $1,000 - $2,499.99

2 point per $1 spent

+400 points on your birthday


Spend $2500+

2 point per $1 spent

+600 points on your birthday

FREE Birthday Gift

Double entry to monthly lucky draw

Frequently Asked Questions

1. What is this?

Gym Direct Lion Rewards Club is a free loyalty program that we provide to all of our Gym Direct customers. It’s our way of saying thank you, for your loyalty and for choosing Gym Direct as your one stop shop!

Shopping with Gym Direct as a Lion member means you earn points per purchase, and can put those points towards redeeming discounts and other rewards.

2. Who can join?

Any customer who opens an account with Gym Direct Australia is automatically enrolled into the Gym Direct Lion Rewards Club.

3. How do I earn points?

You can earn points for all sorts of activities, including referring friends, writing reviews and making purchases. To see all the ways, you can earn points click the Earn Points

4. When do my points expire?

Your points are valid for 12 months.

5. Are points transferrable to other memberships?

No unfortunately points are non-transferable.

6. How to view my membership details:

Once you have logged into your account on Gym Direct you can click Rewards Club to view your loyalty memberships status, tier, point balance and eligibility for rewards.

7. How do I redeem/use my points?

You will be redirected to your membership page on the Gym Direct Lion Rewards Club website. Click use points/scroll down to Use Points to see what rewards you can redeem your points with.

You will be redirected to your membership page on the Gym Direct Lion Rewards Club website. Click use points/scroll down to Use Points to see what rewards you can redeem your points with.

8. How do I view my point balance?

Once you are logged in, your point balance will show on the right side of the top bar of the Gym Direct website.

9. Is there a limit to the number of points I can earn?

No. Earn as many as you can!

10. What do the 'approved', 'pending' and 'cancelled' statuses mean?

Approved: These points can be redeemed on rewards immediately
Pending: These points need to be verified before you can redeem them. This typically applies to purchase and referrals
Cancelled: These points will not be added to your account. For example, this will happen if you cancel a purchase (the points will change from pending to cancelled)

11. What Tier am I currently in?

To view which tier you are currently in. First you must log in to your Gym Direct Account. Then press Rewards Club in the top right corner.

After this you will be redirected to your membership page. Click Tier Benefits

This will scroll you down to a section which looks similar to below, where you can view your current tier as well as how to move close you are to the next tier.

12. How do I move up to the next Tier?

As you spend more shopping with Gym Direct, you will earn more points… bringing you closer to the next tier. You can also complete certain activities to earn bonus points. Click Tier Benefits to see how you can move up to the next Tier.

13. What happens if a friend I refer cancels or returns their order?

Your pending points will become cancelled and will be removed from your account.

14. Why did my account balance go down?

You, or someone you referred, cancelled or returned a purchase.

15 I completed an activity but didn't earn points!

It can sometimes take a few minutes for us to process your activity and provide your points.

16. Can I use my points during checkout?

Yes, you can use your points during checkout… but you must redeem your points for your chosen reward when you are reviewing your shopping cart.

On the shopping cart page click the “view rewards” button to redeem your points with a free one-time reward which will be added to your order!

17. How do I leave the program?

If you no longer wish to earn points, please contact us and ask to be unenrolled. We'll unenroll you and you will lose any points you have accrued.

18. What happens if I leave and decide to join again?

Contact us and we'll re-enrol you. However, your point total will begin from zero.

19. Where can I report a problem or give feedback?

To report issues or provide feedback, please contact us via one of the following methods:
P: 1300 488 866
E: sales@gymdirect.com.au